当“互联网+”作为行动计划成为国家战略,这个词就如同火箭升空般瞬间火了,一时间各行各业都在试图阐述这一新生名词的名义及内涵,并试着融入其中。在方管等家居建材行业,很多厂家都已达成共识,所谓的“互联网+”就是相当于给传统行业加一双“互联网”的翅膀,然后助飞传统行业。虽然在这个时代,让不少的方管厂家看到了新的市场商机,但是就当下而言,厂家要想要抓住商机,还是要对市场环境充分的分析。
When "Internet +" acts as the national strategy of action plan, the word is just like a rocket firing instantaneously. For a time, all walks of life are trying to explain the name and connotation of this new noun, and try to integrate into it. Many manufacturers have reached a consensus in the home furnishing materials industry, such as Fang Guan. The so-called "Internet +" is equivalent to giving the traditional industries a pair of "Internet" wings, and then helping to fly traditional industries. Although in this era, many managerial manufacturers see new market opportunities, but for the moment, if manufacturers want to seize business opportunities, they still need to fully analyze the market environment.
事实上,商家、消费者、市场是创造3万亿销售额的三大关键因素。其中,中国消费力的潜在需求,信息对称带来的巨大变革,推动了阿里在零售交易方面的发展。随着互联网的迅猛发展,电商成为方管行业的一大风口,厂家们无不瞄准互联网商机。纵观如今的方管行业,电商和互联网发挥着不可取代的作用,这表明了方管电商巨大的发展潜力。
In fact, businesses, consumers and markets are the three key factors to create 3 trillion sales. Among them, the potential demand for China's consumer power and the tremendous changes brought about by information symmetry have promoted Ali's development in retail trade. With the rapid development of the Internet, e-commerce has become a major outlet for the local management industry, and manufacturers are aiming at Internet business opportunities. Throughout today's management industry, e-commerce and the Internet play an irreplaceable role, which shows the huge development potential of e-commerce.
在当前的方管行业,消费者生活方式也在发生改变。随着年轻一代消费族群成为整个消费的主力军,特别是80后、90后伴随互联网成长的一代成为整个消费的主力以后,也推动了电子商务的巨大发展;方管商家的发挥主观能动性不断创新,互联网应用、品牌建设方面不断加强,同时加深与消费者沟通等方面都是对消费关系的不断革新与进步。
In the current management industry, consumer lifestyle is also changing. With the younger generation of consumers becoming the main force of the whole consumption, especially after the post-80s and post-90s generation with the growth of the Internet has become the main force of the whole consumption, it has also promoted the enormous development of e-commerce; the exertion of the subjective initiative of local managers has been constantly innovating, the application of the Internet, brand building has been constantly strengthened, and the deepening of communication with consumers is all about consumption. The continuous innovation and progress of relations.
在消费者方面,消费需求的多元化与服务的要求提升让电商零售更加有生命力。需求多元的、供给多元、服务多远,从中产生的价值更为之强大。随着互联技术的发展,网购商品的结构越来越合理,而消费者的需求也愈发多样,两者相互促进,形成供给与被供给的良性互动。方管厂家能够从电商中挖掘的利润空间越来越大。
On the consumer side, the diversification of consumer demand and the improvement of service requirements make e-commerce retail more viable. The value generated from the diversification of demand, supply and service is even more powerful. With the development of interconnection technology, the structure of online shopping commodities is more and more reasonable, and the demand of consumers is more and more diverse. They promote each other and form a positive interaction between supply and supply. The profit margin that square managers can excavate from e-commerce is increasing.
市场竞争越来越激烈,如果不顺应时代的发展潮流可能随时面临被淘汰的风险,在如今的互联网影响之下,方管厂家一定要对市场的环境进行科学的分析,综合自身的一个发展情况,争取在市场竞争环境中获得胜利。
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