近年来，中国经济增速不断放缓，房地产市场一二线城市和三四线城市冰火两重天。铝艺门行业曾经薄利多销的策略在人们生活质量的提高和艺术鉴赏力的提升中，竞争力逐渐下降。随着薄利多销而来的是样式雷同，没有响亮的品牌，缺少个性，这些都让依靠销售这些产品的方管厂家走入了一个说大不大说小不小的困境。如何在此环境中突围是很多中小型方管厂家所困扰的问题。那么在如此激烈的市场竞争中，中小方管厂家要如何突围?

In recent years, China's economic growth has been slowing down, and the real estate market in the first-and second-tier cities and the third-and fourth-tier cities have been on ice and fire for two days. In the past, the strategy of small profits and high sales in the aluminium industry has been gradually declining in the improvement of people's quality of life and artistic appreciation. With the same style, no loud brand and lack of personality, small profits and more sales, the square management manufacturers relying on the sale of these products have entered a dilemma that is not too big to say small. How to break through in this environment is a problem puzzled by many small and medium square tube manufacturers. So in such a fierce market competition, how do small and medium-sized tube manufacturers break through?

创新技术提升产品品质

Innovating Technology to Improve Product Quality

产品是依附于市场存在的，没有市场的产品就是方管厂家自娱自乐的消耗品。好的产品能大大提高方管厂家的核心竞争力。 技术上可适当投入资金研发技术创新，提升产品品质、品牌、功能定位、智能集成等多方面的附加值。要在高强度竞争的环境中求发展就要着眼于市场的新需求，调整生产经营布局，不断进行技术创新和产品创新。

Products are dependent on the market, and products without market are consumables for self-entertainment. Good products can greatly improve the core competitiveness of square tube manufacturers. Technology can properly invest in R&D and technological innovation, improve product quality, brand, functional positioning, intelligent integration and other added value. In order to develop in a highly competitive environment, we need to focus on the new needs of the market, adjust the layout of production and operation, and constantly carry out technological and product innovation.

注重细节提高服务质量

Pay attention to details and improve service quality

提高服务的质量，把用户放在第一位。过硬的质量和到位的服务能赢得用户的信任，还能带动新的客源，拉动销售额。铝艺门行业是典型的服务行业，需要大量的人力来完成半成品产出后与用户的交流和对产品的加工交付。产品的质量，加工完成后交付的时间，运送过程中的质量把控，交付产品后的售后服务都是建立品牌面貌的关键。流程化的服务可以为管理层带去更多便利，为用户带去更多放心。

Improve the quality of service, put users first. Excellent quality and in-place service can win the trust of users, but also drive new customers and sales. Aluminum industry is a typical service industry, which needs a lot of manpower to communicate with users and process and deliver semi-finished products. Product quality, delivery time after processing, quality control during delivery and after-sales service after delivery are all the keys to establish brand appearance. Processing services can bring more convenience to management and more reassurance to users.

中小型方管厂家的发展首先应不断查漏补缺，其次可以寻找更有实力的方管厂家进行合作，利用自身的优势，结合别的方管厂家资金技术方面的力量，时时关注行业动态，开拓更大的市场。

The development of small and medium-sized square tube manufacturers should first constantly check for leaks and make up for deficiencies. Secondly, we can find more powerful square tube manufacturers to cooperate, make use of their own advantages and combine the financial and technological strength of other square tube manufacturers, constantly pay attention to industry dynamics and open up larger markets.